April 19, 2020 · Stuart Butler
Author: Stuart Butler
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April 13, 2020 · Stuart Butler
Fuel Hotel Marketing Podcast: Episode 146 – A Deep Dive Into Fuel’s COVID-19 Consumer Sentiment Data
Fuel recently conducted a consumer sentiment study to more than 10,000 leisure travelers to see how the COVID-19 pandemic is impacting their travel planning. In this episode, the Fueligans dig into the data and d...April 9, 2020 · Stuart Butler
Fuel Hotel Marketing Podcast: Episode 145 – 8 Guest Types Who Will Stay At Your Hotel Right Now And How To Target Them (with Loren Gray)
While it may seem that no one is traveling during the COVID-19 pandemic, there are still groups of people that need to stay in hotels for a variety of reasons. In this episode of the Fuel Hotel Marketing Podcast,...
April 8, 2020 · Stuart Butler
Shocking Findings From COVID-19 Consumer Sentiment Study
TravelBoom recently fielded a study to North American leisure travelers regarding their perceptions and fears related to travel during the COVID-19 crisis. The survey was sent out on April 2, 2020, and received more than 10,000 responses. Below is...April 6, 2020 · Stuart Butler
Fuel Hotel Marketing Podcast: Episode 144 – The 3 Things Hoteliers Should be Doing with Their COVID-19 Analytics Data Now
You know the saying…if not now, then when? If you are like the majority of hotels right now, the traffic and revenue being generated online has come to nearly a screeching halt. This doesn’t mean you shou...April 6, 2020 · Stuart Butler
Fuel Hotel Marketing Podcast: Episode 143 – Smart Hoteliers Have Updated Their Policies For COVID-19, Here’s How You Can Too
In times of disaster and social upheaval, such as the COVID-19 struggles today, hoteliers must be both adaptable and transparent with their guests. When we’re in a time of uncertainty, providing customers wit...April 2, 2020 · Stuart Butler
Fuel Hotel Marketing Podcast: Episode 142 – Now Is The Time: What Should You Be Doing Right Now (with Tammy Carlisle from Milestone)
We’re getting a lot of questions about what folks should be doing right now. The challenge is that a lot of properties are down to minimal occupancy and minimum staff, and marketers are unsure when real r...March 31, 2020 · Stuart Butler
Fuel Hotel Marketing Podcast: Episode 141 – A Hotelier’s View On How To Market During The COVID-19 Crisis (with Kelly Simmons)
In this episode of the award-winning Fuel Hotel marketing podcast, we chat with industry veteran, Kelly Simmons on how her company is tackling the challenges brought on by COVID-19. Kelly gives examples of some o...March 30, 2020 · Stuart Butler
Fuel Hotel Marketing Podcast: Episode 140 – Local Listings Updates Best Practices During COVID-19
In this episode, we go through some simple changes that your property should be making right now to your local listings. Keeping property information up-to-date, especially as cities are changing their protocols....March 26, 2020 · Stuart Butler
Fuel Hotel Marketing Podcast: Episode 139 – How To Nail Hotel Messaging During A Global Crisis
Now more than ever, the messaging you send your guests is vital to your hotel’s future success. Your hotel messaging could invoke confidence and togetherness or cringe and turn off—you don’t want to be in t...March 25, 2020 · Stuart Butler
Fuel Hotel Marketing Podcast: Episode 138 – Adjustments To Consider For Your Hotel Advertising Right Now
These are unprecedented times and they call for us to rethink our advertising approach. In this episode, we discuss some simple considerations that you should be thinking about when updating your hotel advertisin...
March 23, 2020