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Content writer sitting at desk asking herself, "what should a hotel blog about?"

March 27, 2024 · Alyssa Fate

What Should a Hotel Blog About? 

A well-maintained hotel blog can be a powerful tool for enhancing your hotel’s online presence, attracting targeted traffic, and improving your search engine rankings over time. But, what should a hotel blog about? Writing Content for Hotel ...
Putting money in the piggy bank with the most profitable marketing channels for hotels.

March 21, 2024 · Alyssa Fate

The Most Profitable Marketing Channels for Hotels

Unfortunately, there is not a one-size-fits-all approach to marketing for hotels, and the days of dumping dollars into a single channel are long gone. Marketers must meet travelers where they shop—and in today’s digitally-dependent landscape, ...
Google is one way to take advantage of the top Benefits of CPC Marketing for Hotels.

March 21, 2024 · Alyssa Fate

10 Benefits of CPC Marketing for Hotels

The benefits of CPC marketing for hotels shouldn’t be overlooked when strategizing for the future. If leveraged successfully, cost-per-click advertising can attract and retain customers, as well as introduce your brand to a new audience. This co...
Experiential marketing includes hotel features like this infinity pool in the maldives.

March 11, 2024 · travelboom

Experiential Marketing for Hotels

Connecting with potential guests using immersive, experiential advertising can build a hotel’s brand recognition and customer base. An accomplished experiential marketing agency knows how to push the boundaries of traditional advertising to gene...

February 28, 2024 · Pete DiMaio

Hotel Marketing Webinar: The Danger of Hidden Fees with HSMAI

TravelBoom and the South Carolina chapter of HSMAI presented this insightful webinar on the danger of hidden fees in the hotel booking process. Catch the full event below and uncover traveler sentiment related to resort fees based on a recent surv...
what to look for in a digital marketing company - data-based insights

February 16, 2024 · travelboom

What To Look For in a Digital Marketing Company

Hiring a digital marketing agency can breathe new life into a hotel’s online presence and create a partnership that lays the groundwork for long-term success. Many digital marketing companies can assist with fundamentals, but not all firms excel...