Category: Brand Reputation

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Im of businessman selecting 5-stars on digital review helping reputation management for hotels

January 23, 2023 · travelboom

Reputation Management for Hotels

The perception of your hotel can influence the decision of potential visitors and impact future business. Managing your brand reputation in the digital space takes careful monitoring of reviews across the web, including OTAs and forums, social med...
Businesswoman taking notes while sitting in office.

April 2, 2020 · Alyssa Fate

Crisis Recovery Checklist for Hotels

Preparing for a Coronavirus Comeback Navigating a pandemic can be difficult. However, you can rest assured knowing that there is a light at the end of the tunnel. We’ve put together a crisis recovery checklist to ensure you’re prepared...
Guest receiving messaging from hotel

March 25, 2020 · Jeremy Razook

Coronavirus: Examples of Hotel Messaging Done Right

Now more than ever, the messaging you send your guests is vital to your hotel’s future success. Your hotel’s messaging could invoke confidence and togetherness or cringe and turn off—you don’t want to be in the latter grouping. The foll...
Client looking for hotel local listing

March 24, 2020 · Britni Mullins

Local Listings Best Practices During A Global Crisis

With everything that’s happening around the world and within the hotel industry specifically, it’s important to adapt your marketing and advertising strategies NOW.  Keeping your property information up-to-date is the best way to keep you...
Navigating a crisis by adjusting to change

March 20, 2020 · Pete DiMaio

It’s Not Just Coronavirus, It’s Change

How Hoteliers Handle That Change Will Dictate The Future Yes, we could tell you about our COVID-19 response here at TravelBoom.  We are washing our hands, we’re working from home, and we’re practicing social distancing.  We’re ...
hotel marketing success secrets

July 12, 2019 · Pete DiMaio

Jeff Bezos’ Secret To Hotel Marketing Success

Jeff Bezos’ famous quote on the success of Amazon is “The secret to that is to focus on the things that don’t change in your business.”  The example he specifically used was, “So people today want fast shipping. And they’re going to w...