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A view of the pool at a hotel - a top amenity mentioned by hoteliers in the 2024 Hotelier Study

April 29, 2024 · travelboom

A Recap of TravelBoom’s 2024 Hotelier Study

TravelBoom’s 2024 Hotelier Study takes an insightful look at the current market and industry hurdles and offers solutions for overcoming these challenges. The study surveyed more than 50 hoteliers operating a variety of transient hotels, resorts...
Young Woman filming a video for influencer marketing for hotels.

April 26, 2024 · travelboom

Influencer Marketing for Hotels

Finding creative marketing ideas for hotels to attract guests is easier with the help of influencers who offer new perspectives and fresh content. The hospitality industry is highly competitive, which makes winning over potential guests a challeng...

February 28, 2024 · Pete DiMaio

Hotel Marketing Webinar: The Danger of Hidden Fees with HSMAI

TravelBoom and the South Carolina chapter of HSMAI presented this insightful webinar on the danger of hidden fees in the hotel booking process. Catch the full event below and uncover traveler sentiment related to resort fees based on a recent surv...
what to look for in a digital marketing company - data-based insights

February 16, 2024 · travelboom

What To Look For in a Digital Marketing Company

Hiring a digital marketing agency can breathe new life into a hotel’s online presence and create a partnership that lays the groundwork for long-term success. Many digital marketing companies can assist with fundamentals, but not all firms excel...
man and woman discussing email marketing trends for hotels in front of laptop

February 14, 2024 · travelboom

Email Marketing Trends for 2024

Following the top email marketing trends for 2024 provides the latest techniques for engaging guests and getting the most out of your email communications. As an essential part of digital marketing for hotels, emails have the power to nurture gues...