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Content writer sitting at desk asking herself, "what should a hotel blog about?"

March 27, 2024 · Alyssa Fate

What Should a Hotel Blog About? 

A well-maintained hotel blog can be a powerful tool for enhancing your hotel’s online presence, attracting targeted traffic, and improving your search engine rankings over time. But, what should a hotel blog about? Writing Content for Hotel ...
Online image information including alt text.

May 8, 2023 · Pam Doute

Alt Text SEO Best Practices for Hotels

Writing great image alt text doesn't have to be complicated. Learn what image alt text is and follow these quick and easy steps to make your alt text great for searchers and search engines.
keyword research

February 27, 2023 · Jeremy Razook

Keyword Research for Hotels

Keyword research for hotels is an integral piece of your hotel's performance online. Get expert tips that will help you find the best keywords for your site.
Hotel Reception

December 15, 2022 · Jeremy Razook

How can Hotels Promote Sales During the Off-Season?

Increasing occupancy during the off-season remains one of the hotelier’s biggest challenges and can require a lot of creativity for your digital marketing strategy. Hotel marketers should utilize every platform, including email, social, paid sea...
Online hotel booking and travel planning

April 27, 2022 · Jeremy Razook

The Evolution of Google Hotel Search Results

It’s a known fact that Google has goals of becoming the complete funnel for many of the searches and transactions we make online. They’ve already made great strides with their airline system and they have their sights squarely aligned wit...