February 21, 2024 · Alyssa Fate
Category: OTAs
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January 31, 2023 · Pete DiMaio
Everything You Need to Know About Tripadvisor Sponsored Placements
TripAdvisor has just rolled out their Sponsored Position system to hotels. Now, hotels can buy the top, typically #1 ranked, property position for their destination. Is this a savior for lower ranked properties or just a money grab? Here's...
September 1, 2022 · Jeremy Razook
The #1 OTA Strategy for Hotels Doesn’t Include OTAs (Sort of)
The best OTA strategy for hotels doesn’t include OTAs. Well, sort of. In many cases, leveraging OTAs to be a complimentary piece of your hotel’s overall goals is necessary. However, if you’re looking to build more direct bookings and rev...
April 27, 2022 · Jeremy Razook
The Evolution of Google Hotel Search Results
It’s a known fact that Google has goals of becoming the complete funnel for many of the searches and transactions we make online. They’ve already made great strides with their airline system and they have their sights squarely aligned wit...
August 6, 2021 · Jeremy Razook
Marketing Strategies for Hotels with High Occupancy
Congratulations! If you’re reading this, business must be booming. Pat yourself on the back, pour yourself a drink and get back to work. No, that’s not a typo. While celebration may be in order, that flashing ‘No Vacancy’ sign is no excuse...
July 8, 2021 · travelboom
Fuel Hotel Marketing Podcast: Episode 11 – What We Learned at HITEC 2016
In this week's Hotel Marketing Podcast, we talk about the hottest new digital trends for the hotel industry and mention a few of our favorite vendors.March 21, 2020 · Stuart Butler
Fuel Hotel Marketing Podcast: Episode 137 – 8 Things Hotels Should Be Doing About The Global Crisis (with Tim Peter)
137In this episode, the Fueligans chat with Industry Guru, Tim Peter, about his advice for hotels and travel industry businesses who are feeling the shock and pain of the past few weeks. Fuel is here for you as w...March 17, 2020 · Stuart Butler
Fuel Hotel Marketing Podcast: Episode 136 – Applying Lessons Learned from 9//11 To The COVID-19 Crisis (with Loren Gray)
Sorry about the audio quality on this one. We hope that the content is valuable, though. In this episode, we talk to industry guru, Loren Gray about his experiences during the fallout from 9/11 and the lessons he...February 26, 2020 · Stuart Butler
Fuel Hotel Marketing Podcast: Episode 135 – Google Is Going To Destroy Us All (Starting With The OTAs)
All the way back in episode 47, we asked the question ”Is Google Becoming An OTA?”. Also, in episode 99, we discussed the fact that “Google Is Building A Hotel Marketing Demogorgon”. The scary thing is th...
April 13, 2018 · Pete DiMaio
What’s Really Happening at TripAdvisor? 3 Questions We Can’t Answer…
It's renewal time for TripAdvisor's Business Listings for many properties and the prices are going up significantly. However, that's not all that's in the news, we at Fuel have been seeing a lot of odd happ...
December 27, 2017 · Meisha Bochicchio
Top Hotel Marketing Blogs Of 2017
Another year, another 12 months packed with hotel marketing news and events. Stay up to date by checking our top hotel marketing blogs for 2017!
October 16, 2017 · Stuart Butler