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A view of the pool at a hotel - a top amenity mentioned by hoteliers in the 2024 Hotelier Study

April 29, 2024 · travelboom

A Recap of TravelBoom’s 2024 Hotelier Study

TravelBoom’s 2024 Hotelier Study takes an insightful look at the current market and industry hurdles and offers solutions for overcoming these challenges. The study surveyed more than 50 hoteliers operating a variety of transient hotels, resorts...
Young Woman filming a video for influencer marketing for hotels.

April 26, 2024 · travelboom

Influencer Marketing for Hotels

Finding creative marketing ideas for hotels to attract guests is easier with the help of influencers who offer new perspectives and fresh content. The hospitality industry is highly competitive, which makes winning over potential guests a challeng...
Experiential marketing includes hotel features like this infinity pool in the maldives.

March 11, 2024 · travelboom

Experiential Marketing for Hotels

Connecting with potential guests using immersive, experiential advertising can build a hotel’s brand recognition and customer base. An accomplished experiential marketing agency knows how to push the boundaries of traditional advertising to gene...
what to look for in a digital marketing company - data-based insights

February 16, 2024 · travelboom

What To Look For in a Digital Marketing Company

Hiring a digital marketing agency can breathe new life into a hotel’s online presence and create a partnership that lays the groundwork for long-term success. Many digital marketing companies can assist with fundamentals, but not all firms excel...
man and woman discussing email marketing trends for hotels in front of laptop

February 14, 2024 · travelboom

Email Marketing Trends for 2024

Following the top email marketing trends for 2024 provides the latest techniques for engaging guests and getting the most out of your email communications. As an essential part of digital marketing for hotels, emails have the power to nurture gues...
Image of a tech-savvy television, one of the top 10 hotel room technology trends for 2024.

February 5, 2024 · travelboom

Top 10 Hotel Room Technology Trends

Hotel tech trends include personalized services and top-notch amenities that cater to travelers, creating a seamless, comfortable experience. Integrating smart technology into hotel rooms to predict guests’ needs and increase their engagement wi...

January 31, 2024 · travelboom

The Top Hotel Website Design Trends to Follow in 2024

Hotels hewing to the latest website design trends can deliver an excellent customer experience that converts casual browsers into paying guests. When hotel website design reflects a brand’s look and feel, searchers get a solid first impression f...