TravelBoom Hotel Marketing Podcast

In this week’s episode of the Fuel Hotel Marketing Podcast, we dig into the world of social media. What social media platforms are right for your hotel? What types of posts should your hotel be making? Which hotels are doing a good job on F...

In this week’s episode of the Fuel Hotel Marketing Podcast, we keep it short and sweet. We’ve been a little distracted this week with our local college baseball team, the Coastal Carolina Chanticleers, winning the college world series and all ...

Your friends from the Fuel Hotel Marketing Podcast took a trip to New Orleans this week for the Hospitality Industry Technology Exposition & Conference (HITEC). We met lots of neat hoteliers and showed off our mobile app, booking engine, eCRM ...

In this episode of the Fuel Hotel Marketing Podcast, we discuss whether or not a hotel needs a blog. You’re already super-busy, should you spend some of your precious time creating and maintaining a blog? Should the blog be a part of your s...

We get testy with each other this week, as we talk about how to effectively run tests on your website in order to increase conversion and revenue. The episode also features a super-secret special guest from a galaxy far, far away. If y...

We get a little bit sneaky in this episode because we're discussing ways to take market share away from your competition with some very aggressive tactics. If your hotel is looking to experiment with something new, this episode is for you. ...

Are you ready to drink from a fire hose? This is a fast-paced episode focuses on ways to influence your potential guest's decision making and increase your online bookings. We cover a bunch of tactics that have a proven track record of gettin...

There's no denying the power and influence that TripAdvisor has on the travel industry. Yet, some hoteliers are still ignoring or refusing to accept the fact that TripAdvisor can help increase bookings and RevPar. In this episode, we discuss the g...

Everything you need to know about content, links and Google's RankBrain for your hotel SEO in one super episode of the Fuel Hotel Marketing Podcast. What are the top 3 SEO ranking factors? What keywords should my hotel target? How can I make my ho...

Should my hotel spend its advertising budget on Google adwords? Should my hotel bid on brand keywords? Is Facebook advertising right for my hotel? What is Google Hotel Ads? These questions and more are tackled in this episode of the fuel hotel mar...

  Should your hotel have a mobile app? What are the benefits to your property from an operational standpoint? How can a hotel mobile app make your hotel more money? What features should your hotel mobile app have? How do you get guests...

In this episode, the Fueligans dig into the subject of email marketing for hotels. Even some of the big hotels sometimes make mistakes. Be sure that your property isn't doing the same thing. Submit your questions on Twitter to @_travelboom. Downl...

In the first episode of the Fuel Hotel Marketing podcast, the Fueligans discuss how Hilton and Marriott are offering incentives for guests to book direct in order to avoid paying the hefty commissions to the OTAs. The episode also offers some hand...