November 16, 2020 · Stuart Butler
Fuel Hotel Marketing Podcast: Episode 169 – Is Your Post Booking Strategy Costing You Biggly?
That thought process is flawed and in this episode, the Fueligans prove to you that if that’s your perspective of the conversion funnel, you are losing guests and revenue every single day. We are also going to show you how to optimize the rest of your conversion funnel and how to better communicate to your marketing team your true conversion rate.
Original Article: https://www.travelboommarketing.com/blog/wake-up-your-post-booking-conversion-rate-is-costing-your-hotel-money/
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In The Newsaroos:
- Marriott Announces New Day Pass, Stay Pass and Play Pass Packages (episode 169)
- 42% of survey respondents say they would consider working from a hotel guest room
- The Day Pass version of the program allows travelers to check-in starting at 6 a.m. local time and check out by 6 p.m., with access to Wi-Fi, food and drinks and additional spaces in the hotel.
- The Stay Pass combines a Day Pass for work with an overnight stay, while the Play Pass is for those seeking to work while getting away.
Submit your questions and topic ideas on Twitter to @_travelboom or [email protected]
IN ADDITION TO THE PODCAST WE HAVE A BUNCH OF WHITEPAPERS AND STUDIES YOU CAN DOWNLOAD HERE