May 19, 2020 · Stuart Butler
Fuel Hotel Marketing Podcast: Episode 152 – Examples of Successful Marketing Campaigns During COVID-19 (with Flip.to)
During this pandemic, marketers have had to throw out their playbook and create new and original marketing campaigns in order to stay top-of-mind with their audience. In this episode, we chat with Ed St. Onge from Flip.to about some of the campaigns his team is seeing on their platform and we discuss the ways in which hotels can tap into nostalgia and memories of past vacations to inspire dreaming and aspiration for future stays.
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SHOW NOTES:
This episode was more of an open discussion, so there’s not a fancy bulleted-list to display here. Instead, check out this video that illustrates how all businesses are producing the same exact advertising message right now. Be sure that you don’t get caught up in the noise and find your own unique voice to stand out from the crowd.
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In The Newsaroos:
- Disney is planning to open its parks in early July but is openning its retail outlets now.
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Submit your questions and topic ideas on Twitter to @_travelboom or info@travelboommarketing.com.
IN ADDITION TO THE PODCAST WE HAVE A BUNCH OF WHITEPAPERS AND STUDIES YOU CAN DOWNLOAD HERE