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Google is one way to take advantage of the top Benefits of CPC Marketing for Hotels.

March 21, 2024 · Alyssa Fate

10 Benefits of CPC Marketing for Hotels

The benefits of CPC marketing for hotels shouldn’t be overlooked when strategizing for the future. If leveraged successfully, cost-per-click advertising can attract and retain customers, as well as introduce your brand to a new audience. This co...

January 9, 2024

TravelBoom Unveils Four New Exquisite Websites

Myrtle Beach, S.C., January 9, 2024 — TravelBoom, a leading provider of innovative digitalsolutions for the hospitality industry, has successfully developed and launched four captivatingwebsites for Firefall Ranch, TPC Myrtle Beach, The Rusk Hou...
woman sitting at desk analyzing data from ga4

June 28, 2023 · Connor Zahrobsky

GA4 for Hotels: Everything Hoteliers Need to Know

Google Analytics 4, or GA4 for short, is the latest version of Google Analytics, providing hotels a unique opportunity to improve their tracking and analysis capabilities. With Google sunsetting its Universal Analytics (UA) property, it’s im...
Hotel money and room key

April 12, 2023 · Leanne deMaille

REIT Alert: Website Valuation for Hotel Investors

Hospitality Real Estate Investment Trusts (REIT) – not something of huge concern for hotel digital marketers. Should it be?  In this article, we’ll discuss Wall Street’s new partiality for hotel investments over stocks, bonds, c...
man sitting at computer searching for how a headless website can improve seo

December 21, 2022 · Alyssa Fate

What is a Headless CMS

Once the standard for hotel website development, the traditional content management system, or CMS, was (and is still) used to store and serve elements related to content such as text, images and more to end users. Recently, aggressive advancement...