April 23, 2020 · Melissa Kavanagh
Category: Travel Trends
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April 22, 2020 · Cassey Reynoso
Fuel COVID-19 Consumer Sentiment Study Volume 2: What Changes Are We Seeing?
Since the onset of the COVID-19 crisis, Fuel has been doing our part to help the hospitality industry navigate these uncharted waters by creating a comprehensive Hotel Crisis Management Resource Master List and by publishing daily podcas...
April 8, 2020 · Stuart Butler
Shocking Findings From COVID-19 Consumer Sentiment Study
TravelBoom recently fielded a study to North American leisure travelers regarding their perceptions and fears related to travel during the COVID-19 crisis. The survey was sent out on April 2, 2020, and received more than 10,000 responses. Below is...
July 12, 2019 · Pete DiMaio
Jeff Bezos’ Secret To Hotel Marketing Success
Jeff Bezos’ famous quote on the success of Amazon is “The secret to that is to focus on the things that don’t change in your business.” The example he specifically used was, “So people today want fast shipping. And they’re going to w...July 9, 2019 · Stuart Butler
Fuel Hotel Marketing Podcast: Episode 116 – You’ll Be Shocked By These Insights From The 2019 Leisure Travel Study
Each year, Fuel publishes a comprehensive leisure travel study that takes a look into why people travel and how they make their purchase decisions. The data revealed by the study offers incredible value to the ho...
March 19, 2018 · Stuart Butler
Fuel Hotel Marketing Podcast: Episode 81 – Top 10 Ways To Drive Direct Bookings In 2018
How should hotels be spending their marketing dollars? We Break down our top 10 lists of hotel marketing investments in this week’s Fuel Hotel Marketing Podcast. Digital marketing has made marketing so much mor...
February 19, 2018 · Stuart Butler
Fuel Hotel Marketing Podcast: Episode 78 – Your Hotel Isn’t Ready For The Second Mobile Tipping Point
Has the world not realized yet? Mobile is a big deal and you need to be doing everything you can to cater to the consumer’s desire to book on mobile. In this episode, we look at a recent white paper from Criteo...
February 12, 2018 · Stuart Butler
Fuel Hotel Marketing Podcast: Episode 77 – Why Hotels Should Be Paying Attention To AR, VR And AI
There are a lot of buzz-worthy two-letter acronyms thrown around these days. None more so than Augmented Reality (AR), Virtual Reality (VR), and Artificial Intelligence (AI), But, what do these things mean to you...
February 5, 2018 · Stuart Butler
Fuel Hotel Marketing Podcast: Episode 76 – Don’t Believe The Hype About Blockchain Or Voice Search…Yet
There is a lot of buzz in the hotel industry about both blockchain and voice search. While both are undoubtedly going to have a major impact on society, the Fueligans have a lively discussion about both of these ...
October 10, 2017 · Stuart Butler
Fuel Hotel Marketing Podcast: Episode 64 – Secrets To Becoming A Hotel Advertising Pro
Google has defined 4 stages of travel, which encompasses everything from the initial spark in which someone decided they might want to take a trip all the way through the process of a guest sharing their vacation...
September 25, 2017 · Stuart Butler
Fuel Hotel Marketing Podcast: Episode 63 – How To Make Your Hotel Website More Effective By Answering Questions
Why do hotels need a website? Essentially, your website’s job is to close the uncertainty gap, which results in the casual shopper becoming a customer. In order to close the uncertainty gap, your website must...
September 8, 2017 · Stuart Butler