December 20, 2018 · Stuart Butler
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December 11, 2018 · Stuart Butler
Fuel Hotel Marketing Podcast: Episode 100 – LIVE Ask Me Anything
In the 100th episode of the Fuel Hotel Marketing Podcast, the Fueligans throw the gauntlet to our faithful listeners and pose the challenge, “Ask Me Anything”. Tune in to find out whether the inevitable curve-balls were tackled with th...
November 16, 2018 · Stuart Butler
Fuel Hotel Marketing Podcast: Episode 99 – Google Is Building A Hotel Marketing Demogorgon
In a recent blog article, Fuel’s own Pete DiMaio outlined 6 changes that Google has made over the past year that should scare the Dickens out of hotel marketers. The good news is that your Fueligan friends are ...
November 2, 2018 · Stuart Butler
Fuel Hotel Marketing Podcast: Episode 98 – Takeaways From Revinate’s 2018 Global Hotel Email Marketing Report
Email marketing is still the most effective way to drive direct booking business (if done correctly). The trouble is that a lot of hoteliers resort to spamming their list with nothing but discounts. The key to a ...
October 22, 2018 · Stuart Butler
Fuel Hotel Marketing Podcast: Episode 97 – 8 Great Ways to Gain More Bookings Through Destination Information
Should your hotel website have a section dedicated to area information, or is it even worth competing with other sites who may already have that content? In this episode of the Fuel Hotel Marketing Podcast, the F...
October 8, 2018 · Stuart Butler
Fuel Hotel Marketing Podcast: Episode 96 – What Is Influencer Marketing And Is It Right For My Hotel?
Influencer marketing is all the rage these days but what is it exactly and is it something that your hotel should be doing? In this episode of the Fuel Hotel Marketing Podcast, we take a look at this growing tr...
September 24, 2018 · Stuart Butler
Fuel Hotel Marketing Podcast: Episode 95 – What Hotel Marketers Should Do During A Disaster
You may have heard about the 6 P’s of being prepared, “Proper Planning Prevents Piss Poor Performance.” From a hoteliers perspective, the 6 P’s mean creating a plan for how your organization will react in...
September 5, 2018 · Stuart Butler
Fuel Hotel Marketing Podcast: Episode 94 – Shocking Revelations About Converting the Customer: EyeforTravel Report Takeaways
Today we are talking about our takeaways from part two of a three-part study performed by EyeforTravel in the Behavioral Analytics Report Series. This report is all about driving consumers through the purchase fu...
August 10, 2018 · Stuart Butler
Fuel Hotel Marketing Podcast: Episode 93 – Vendor Takeaways From The 2018 Hotel Technology Study
Following up on the last episode, where the Fueligans took a deep dive into the results of the 2018 Hospitality technology study, this week’s episode focuses on the feedback and insight that has been gather...
July 27, 2018 · Stuart Butler
Fuel Hotel Marketing Podcast: Episode 92 – 2018 Hotel Technology Study Reveals Surprising Alignment Between Hoteliers and Vendors
As technology leaders in the hospitality industry, your friends at Fuel Travel, Flip.to, and StayNTouch joined forces to conduct an extensive study of hundreds of hoteliers and suppliers with a goal to learn wher...
July 9, 2018 · Stuart Butler
Fuel Hotel Marketing Podcast: Episode 91 – 8 Ways Hotels Can Optimize Google My Business
Google My Business is a free and often overlooked opportunity for hotels to gain more search engine visibility. In this episode, we look at 8 thinks that you can Do Right Now to Optimize Your Google My Business L...
June 24, 2018 · Stuart Butler