February 6, 2020 · Pete DiMaio

5 Things Every Small Hotelier Needs To Be Doing To Compete Today

Today's small hotelier has more to deal with than ever before. OTAs are a must... but eat into the ever shrinking margin. The flags are getting more aggressive in creating a unique experience. The technology is getting more complicated. Howeve...

March 19, 2018 · Stuart Butler

Fuel Hotel Marketing Podcast: Episode 81 – Top 10 Ways To Drive Direct Bookings In 2018

How should hotels be spending their marketing dollars? We Break down our top 10 lists of hotel marketing investments in this week’s Fuel Hotel Marketing Podcast. Digital marketing has made marketing so much mor...

February 7, 2017 · Stuart Butler

New Study Answers Question: Does Your Hotel Website Really Matter?

At TravelBoom, we like data. It makes our lives easier, often teaches us something new, and it helps up in our continued pursuit to improve the effectiveness of our hotel marketing solutions. For that reason, we constantly survey travellers and pu...

December 10, 2015 · Chad Carteret

Ironing Out “The Fold”

The online marketing industry is relatively new, definitely more so than traditional marketing and as a result it has inherited a lot from it’s traditional marketing predecessors. For instance, web design trends and terminology, at the inc...

November 6, 2015 · Melissa Kavanagh

Hotel User Experience: The Key to Driving Revenue

See how using buyer personas can help you design the perfect hotel website and why that user experience is so important to your hotels revenue stream.

September 29, 2014 · Fuel Staff

Device Types And How They Are Being Used

The data in this report comes from 33 different Myrtle Beach resorts covering the past 3 years, and will show you the trends of both mobile and desktop users. In addition to long term trends behavioral profile for each using data from the cur...