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September 18, 2020 · Pete DiMaio

How To Increase Hotel Occupancy When Demand Is Down

The leisure travel market has seen wholesale shifts in behavior, technology, expectations, the economy, and more. As a result, hoteliers need to reinvent their marketing strategies to find and attract guests to fill rooms.  In the past hotel ...
Navigating a crisis by adjusting to change

March 20, 2020 · Pete DiMaio

It’s Not Just Coronavirus, It’s Change

How Hoteliers Handle That Change Will Dictate The Future Yes, we could tell you about our COVID-19 response here at TravelBoom.  We are washing our hands, we’re working from home, and we’re practicing social distancing.  We’re ...
hotel marketing success secrets

July 12, 2019 · Pete DiMaio

Jeff Bezos’ Secret To Hotel Marketing Success

Jeff Bezos’ famous quote on the success of Amazon is “The secret to that is to focus on the things that don’t change in your business.”  The example he specifically used was, “So people today want fast shipping. And they’re going to w...
Hotel Marketing Channel Mindset

January 27, 2017 · Pete DiMaio

Finding the Right Mindset for Your Hotel Advertising

The world of hotel marketing is vast and complex. Platforms such as Facebook can drive tons of traffic, but not always revenue. Other systems, such as Google’s AdWords is typically focused on driving revenue. The trouble marketers can ge...